A DISTRIBUTION
LEADER
IN AFRICA

With nearly a century of experience, Optorg stands among the longest-serving distribution companies in Africa, with two specialties - heavy equipment and automobile distribution. Today the company's sights are set on leveraging its African expertise to expand into new business activities on the continent.

AUTOMOBILE DISTRIBUTION

With 45 sales outlets in 23 countries, the Tractafric Motors network offers a wide range of commercial and passenger vehicles in partnership with leading automakers. Tractafric has represented Mercedes-Benz for 25 years, alongside some 10 other international brands.

HEAVY EQUIPMENT

Caterpillar dealer in nine Central African countries and in Morocco, Tractafric Equipment supplies operators with specialized equipment (construction, mining and forestry), handling trucks and power generation solutions.

LOCATIONS

ACTIVE IN NEARLY 25 AFRICAN COUNTRIES

On October 16th 2019, Optorg and its Tractafric brand celebrated the company’s 100th anniversary. A century of adventures, international trade and developments that have evolved with the movements of History. Discover our history.

SHAREHOLDING

Al Mada is one of the top 10 pan-African investment funds – a prime partner to support Optorg’s growth.

KEY FIGURES

(At 31.12.2022)

GROUP REVENUE:

€862M

GROUP WORKFORCE:

1,814 EMPLOYEES

SALES:

8,626 UNITS

SHAREHOLDING

Al Mada is one of the top 10 pan-African investment funds – a prime partner to support Optorg’s growth.

KEY FIGURES

(At 31.12.2022)

GROUP REVENUE:

€862M

GROUP WORKFORCE:

1,814 EMPLOYEES

SALES:

8,626 UNITS

Equipment: safety at the heart of a major awareness campaign

Safety is not an option for Tractafric Equipment, which has launched a major information campaign in Morocco!...

ISO 9001: Tractafric Equipment successfully audited

Tractafric Equipment Corporation has successfully passed the quality monitoring audit for the ISO 9001 V2015 standard....

Components reconditioning: a new center in Casablanca

On November 1st, Tractafric Equipment inaugurated its Caterpillar Component Reconditioning Center (CRC) in Casablanca: an event as it is the very first CRC in the group but also in Morocco!...

Equipment: safety at the heart of a major awareness campaign

Safety is not an option for Tractafric Equipment, which has launched a major information campaign in Morocco!...

ISO 9001: Tractafric Equipment successfully audited

Tractafric Equipment Corporation has successfully passed the quality monitoring audit for the ISO 9001 V2015 standard....

Components reconditioning: a new center in Casablanca

On November 1st, Tractafric Equipment inaugurated its Caterpillar Component Reconditioning Center (CRC) in Casablanca: an event as it is the very first CRC in the group but also in Morocco!...