A DISTRIBUTION
LEADER
IN AFRICA

With nearly a century of experience, Optorg stands among the longest-serving distribution companies in Africa, with two specialties - heavy equipment and automobile distribution. Today the company's sights are set on leveraging its African expertise to expand into new business activities on the continent.

AUTOMOBILE DISTRIBUTION

With 45 sales outlets in 23 countries, the Tractafric Motors network offers a wide range of commercial and passenger vehicles in partnership with leading automakers. Tractafric has represented Mercedes-Benz for 25 years, alongside some 10 other international brands.

HEAVY EQUIPMENT

Caterpillar dealer in nine Central African countries and in Morocco, Tractafric Equipment supplies operators with specialized equipment (construction, mining and forestry), handling trucks and power generation solutions.

LOCATIONS

ACTIVE IN NEARLY 25 AFRICAN COUNTRIES

On October 16th 2019, Optorg and its Tractafric brand celebrated the company’s 100th anniversary. A century of adventures, international trade and developments that have evolved with the movements of History. Discover our history.

SHAREHOLDING

Al Mada is one of the top 10 pan-African investment funds – a prime partner to support Optorg’s growth.

KEY FIGURES

(At 31.12.2023)

GROUP REVENUE:

€917M

GROUP WORKFORCE:

1,949 EMPLOYEES

SALES:

8,685 UNITS

SHAREHOLDING

Al Mada is one of the top 10 pan-African investment funds – a prime partner to support Optorg’s growth.

KEY FIGURES

(At 31.12.2023)

GROUP REVENUE:

€917M

GROUP WORKFORCE:

1,949 EMPLOYEES

SALES:

8,685 UNITS

A reward for our compliance

The group's commitment to upholding best practices in terms of compliance is rewarded with a first prize from Daimler Truck as part of a program called EliteClass....

Tractafric Equipment finalizes the first dragline transfer from the USA to Morocco!

Tractafric Equipment has just finalized an unprecedented project: the transfer of a dragline from one continent to another! The 4,000-ton machine, equipped with a boom of nearly 100 meters, was moved from the United States to Morocco....

Equipment: safety at the heart of a major awareness campaign

Safety is not an option for Tractafric Equipment, which has launched a major information campaign in Morocco!...

A reward for our compliance

The group's commitment to upholding best practices in terms of compliance is rewarded with a first prize from Daimler Truck as part of a program called EliteClass....

Tractafric Equipment finalizes the first dragline transfer from the USA to Morocco!

Tractafric Equipment has just finalized an unprecedented project: the transfer of a dragline from one continent to another! The 4,000-ton machine, equipped with a boom of nearly 100 meters, was moved from the United States to Morocco....

Equipment: safety at the heart of a major awareness campaign

Safety is not an option for Tractafric Equipment, which has launched a major information campaign in Morocco!...